CM.com is global leader in cloud software for conversational commerce

AI & Chatbots + Omnichannel platform for customer service in messengers

Leading omnichannel communication provider

End-to-end integrated software, internet, mobile and hardware solutions

Communicate with your clients via Viber Business Messages, SMS, E-mail, Chatbot and other channels.

Customized bot development and analytics tools

Optimizing communication channels, from businesses to customers

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Omnichannel Messaging Platform for effective marketing communication

Communications APIs, unified communications and contact centers

Providers of Cloud Communication Platforms (CPaaS) for Enterprises, OTT players & Telecom operators

Strengthen your position with Viber messaging for better business with your customers

CPaaS empowering businesses to communicate with customers using messaging, video and voice solutions

Making communications and communities for brands: B2C & D2C messaging, chatbots, campaigns

Creating chatbots that people actually love!

Software development company from UI/UX & Design to product development and IT consulting

Software development company specialising in web, mobile, chatbot and tech consulting

Designing and executing integrated digital, analytic and marketing solutions

Communication platform to keep in touch with your frontline employees

User-friendly chatbot builder for popular messengers, without programming knowledge

Custom chatbot developer with a focus on informative, communicative, awareness and E-commerce

Infobip is a global leader in omnichannel communication

Integrated solutions provider from advertising sales, marketing, branding to production

360 agency building Viber chatbot solutions

International messaging service provider for mobile operators and enterprises worldwide

Hybrid Chat, Conversational Marketing and Customer Automation

Grow your audience, engage your customers, automate your messages - across multiple channels

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Viber and SMS messaging service provider with web interface and via API

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Optimised two-way communication between management and employees

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We offer digital tools: SMS, OTT, Virtual PBX, CRM, AI BOT, Contact Center

A global cloud communications platform for all your mobile marketing needs

Next-gen CPaaS with Web & Cloud API services for marketing automation

Enterprise solutions platform for communications, payments, CRM and marketing

Leading Conversational AI and CX Automation Platform

Digital transformation and engagement services, AI chatbots, smart cities and fintech applications

SparrowSMS: Leading Bulk SMS provider in Nepal and Global Enterprise Messaging

Multichannel messaging platform for successful business communication

Omnichannel platform for customer support teams

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Founded in 2006, Logate in Podgorica delivers IT solutions for telecoms and banks

Global communications platform for messaging, verification, and fraud prevention

We offer digital transformation services and global vendor software solutions

URBO is B2B SaaS company for the creative and recreational industries

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Omnichannel messaging provider for business communication

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Communication platform helping brands build connected customer experiences.

Automate sales, marketing, and support with Terra's smart AI technology

A Leading telecom company, GSMA certified Voice carrier and SMS hub, MEF & ITU member

Omnichannel business messaging platform for marketing, sales & support

Multichannel messaging platform for business communication

Digital Solution Provider, Chatbot development and Customer support

Omnichannel platform with built-in phone, webchat, email, tickets, etc.

Creating OS and application software for business digitalization

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Different Solutions for different ways of communication

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Omnichannel communication platform for business messaging globally

Operating globally through telecom partnerships, providing tailored messaging solutions and support

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Swift Technology specializes in Fintech, Vas SMS & custom software dev

Ommichannel platform to communicate worldwide

Seamlessly integrate GenAI agents and live support for superior CX

WayMore Marketing Intelligence Suite helps marketers achieve their goals.

Develop omni-channel messaging campaign through Viber, RCS, What's Up

The Globally Connected Customer Engagement Platform

We provide SMS A2P to Apac pacific region and fintech solution

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Custom software solutions, staff augmentation, R&D and MVP development

klink.cloud is a leading omnichannel customer engagement platform provider

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Positive specializes in IT solutions, complex AI assistants, and chatbots

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Enterprise-grade Conversational AI for seamless customer messaging

Infosintez: Integrated platform for SMS, Viber, email, and chatbots, chat center

As a retailer, you are no doubt looking for ways to boost sales and attract new traffic, be it foot traffic or online visitors. With people spending more time on mobile devices than ever before, both traditional retailers and those running e-commerce stores have been increasingly using Rakuten Viber business messages for retailers. Rakuten <a href="https://www.forbusiness.viber.com/en/business-messages/">Viber Business Messages</a>. The beauty of this marketing channel is that retailers can connect with their customers through personalized, one-on-one communication but at the same time reach audiences at scale.&nbsp;In this blog post, you’ll learn about:<ul><li style="text-align:justify;">3 types of Rakuten Viber Business Messages that are best for retailers</li><li style="text-align:justify;">Key benefits of using Rakuten Viber to engage your customers and boost sales</li><li style="text-align:justify;">How to open a Rakuten Viber Business account</li></ul><h2 style="text-align:justify;">3 types of Rakuten Viber Business Messages that are best for retailers</h2>TransactionalKeep your customers updated on their order status and do it in real time. When a purchase is made online, a buyer will receive a confirmation message informing them that their order has been placed and is on its way. Transactional messages are sent automatically based on triggers when a user performs a certain action. You can set as many triggers as you like and keep your buyers updated <a href="https://www.forbusiness.viber.com/en/blog/post/connecting-with-your-audience-through-viber-at-all-steps-of-the-customer-journey/">throughout multiple steps of the purchase journey</a>.<figure class="image"><img src="https://env-stage-hosting.s3.eu-central-1.amazonaws.com/Examples_of_transactional_Viber_Business_Messages_96f6dfa130.png"><figcaption>Examples of transactional Rakuten Viber Business Messages</figcaption></figure>PromotionalRakuten Viber business messages are a great way to promote sales, new products, or special events. The messages are personal and can be customized to target specific groups of people—for example, those who live in a certain area or have made a purchase in the past. With Rakuten Viber, retailers can send one-on-one messages as well as communicate with specific audience segments. For companies with a CDP or a CRM, Rakuten Viber offers a powerful API that allows businesses <a href="https://www.forbusiness.viber.com/en/blog/post/how-to-improve-your-customer-engagement-and-increase-sales-with-personalized-messages/">to send personalized messages</a> of any size and type tailored to each segment of the target audience, making it an ideal tool for retailers who want to reach a specific audience with their marketing messages.&nbsp;A prime example of using audience segmentation in tandem with personalized Rakuten Viber business messages is <a href="https://www.forbusiness.viber.com/en/success-stories/story/quadx/">QuadX</a>, a retail logistics company that specializes in cross-border digital logistics and e-commerce payment processing. To communicate with their customers through the messaging app, QuadX works with <a href="https://promotexter.com/viber/">Promotexter</a>, Rakuten Viber’s official messaging partner. QuadX’s ShippingCart service allows shoppers across the Philippines to receive orders from online vendors in North America and Europe. After launching their UK delivery service, QuadX wanted to increase the volume of purchases from the UK merchants; to achieve that, they segmented their audience and targeted those who had previously bought from the US sellers but hadn’t yet tried the UK shipping service. Quadx then targeted this specific audience with business messages on Rakuten Viber, personalized by interests. Results? 25% of those who had shopped in the US and were reached via Rakuten Viber made a purchase from the UK; 187% KPI achievement with UK transactions growth reaching 300% YoY.<figure class="image"><img src="https://env-stage-hosting.s3.eu-central-1.amazonaws.com/Examples_of_Promotional_Viber_Business_Messages_from_Quadex_and_COMFY_44449f3831.png"><figcaption>Examples of Promotional Rakuten Viber Business Messages from Quadex and COMFY</figcaption></figure>Another fantastic example of how Rakuten Viber Business Messages can benefit a retailer comes from <a href="https://www.forbusiness.viber.com/en/success-stories/story/comfy/">Comfy</a>, a major multichannel retailer of household appliances and electronics in Ukraine. Comfy used Rakuten Viber Business Messages to combine immediate reach, rich media, and compelling CTAs linking to their website or targeted actions—and solve the cart abandonment issue. Working with Rakuten Viber’s official messaging partner, <a href="https://www.gms-worldwide.com/enterprises/business-communications-suite/viber-business-messages/">Global Message Services</a>, Comfy achieved a 30% higher conversion rate than with SMS—and a 10% turnover increase.<a href="https://www.forbusiness.viber.com/en/success-stories/">Learn more about these and other Rakuten Viber for Business case studies</a>ConversationalThe retail industry has been through a lot of changes in the past few years. With the growth of online shopping, brick-and-mortar stores have had to work harder than ever to keep up with the competition. But one area where they may have an advantage is in the realm of customer service. While online retailers have the benefit of being able to reach a larger audience, they often lack the personal touch that brick-and-mortar stores can provide. Conversely, a brick-and-mortar seller might wish to expand its audience. This is where Viber can prove invaluable for both traditional retailers and online stores. Because Rakuten Viber is a messaging app that allows businesses to communicate in a more personal way, it can help retailers connect with their audiences, provide them with customer service, and <a href="https://www.forbusiness.viber.com/en/blog/post/conversation-not-monologue-engage-with-your-audience-on-viber/">launch two-way conversations</a>, ultimately leading to increased sales, processes optimization, and improved customer relations.<figure class="image"><img src="https://env-stage-hosting.s3.eu-central-1.amazonaws.com/Conversational_Viber_Business_Messages_0f2257f430.png"><figcaption>Conversational Rakuten Viber Business Messages</figcaption></figure>Conversational messages are a powerful yet versatile tool capable of achieving multiple objectives. An excellent example of application comes from <a href="https://www.forbusiness.viber.com/en/success-stories/story/dexpress/">D Express</a>, an express courier service in Serbia. They sent personalized delivery status updates using Rakuten Viber Business Messages—but rather than just being a one-sided tool to inform, these messages also empowered customers giving them more control over the shipment process and communication with the brand: customers could reply directly to them to update the delivery schedule or redirect a shipment. It helped optimize both the logistics and communication while getting 300K messages delivered and improving delivery rate by 15%.<a href="https://www.forbusiness.viber.com/en/business-messages/">Learn more about the types of Rakuten Viber Business Messages</a><figure class="image"><img src="https://env-stage-hosting.s3.eu-central-1.amazonaws.com/Example_of_Conversational_Viber_Business_Messages_from_D_Express_7593af1ba8.png"><figcaption>&nbsp; Example of Conversational Rakuten Viber Business Messages from D Express</figcaption></figure><h2 style="text-align:justify;">Key benefits of using Rakuten Viber to engage your customers and boost sales</h2>If you’re in retail or e-commerce, you know the importance of customer service and how it can make or break your business. In today's fast-paced environment, people expect quick responses to their inquiries and problems. Because of Rakuten Viber’s popularity, with over 1 billion people using it worldwide, and the convenience of having so many features available for people within one app, it is a natural choice for retailers to engage with customers through Rakuten Viber for all types of messages.Here are some of the <a href="https://www.forbusiness.viber.com/en/blog/post/top-benefits-of-viber-business-messages/">benefits</a> for your retail or e-commerce business:1. Security and reliabilityFor users, Rakuten Viber offers end-to-end encryption, and for businesses—encryption in transit so you can be sure that your <a href="https://www.forbusiness.viber.com/en/blog/post/how-brands-can-find-the-most-secure-messaging-app-for-business-use/">messages are always secure</a>. With Rakuten Viber Business Messages, retailers and e-tailers can communicate with customers in a secure and reliable way, ensuring that sensitive information is never compromised. Rakuten Viber does not store messages on servers and uses only a secure HTTPS connection–all designed for safe communication between brands and users. At the same time, users can easily check whether the brand that is sending business messages is verified–official business accounts have a "blue tick" near their name, and official business profiles may include information about the brand, logo, address and phone number. In addition, Rakuten Viber Business Solutions is highly scalable and able to support large numbers of messages and users without any slowdown. This makes it the perfect platform for retailers who need to communicate with a large number of customers on a daily basis.2. Quick responses to customersIn the 21st century, speed is everything, and quick, immediate responses are key to company success. With Rakuten Viber, you can quickly reply to customers’ inquiries and address their concerns.By increasing customer satisfaction through fast and helpful responses, you get repeat business and positive word-of-mouth. Plus, Rakuten <a href="https://www.forbusiness.viber.com/en/blog/post/new-viber-business-features-to-help-brands-succeed-in-2022/">Viber's rich media capabilities</a> allow you to send photos, videos, and other types of content to customers, making it easier and faster to solve their issues. And with Rakuten Viber's advanced tech, you can automate responses to common questions.Here are some ideas for the messages that can be automated:<ul><li style="text-align:justify;">Greet a new buyer with a “welcome” message and exploitation tips for newly bought products</li><li style="text-align:justify;">Send a “thank you” message after they make a purchase</li><li style="text-align:justify;">Follow up with those who abandon their shopping carts to remind them to complete their purchase</li><li style="text-align:justify;">Inform about your latest products and promotions</li><li style="text-align:justify;">Send automated messages based on the customers’ interactions with your store</li></ul>3. Improved customer retentionRakuten Viber offers a number of features that can help retailers improve retention. For example, you can remind them to finish their purchase and reduce cart abandonment by sending personalized discounts on added or saved products, and prevent them from going to a competitor. You can also use Rakuten <a href="https://www.forbusiness.viber.com/en/blog/post/what-are-viber-business-messages/">Viber Business Messages</a> to send special offers and customized discounts to your most loyal customers. This will keep them engaged with your brand and encourage them to make repeat purchases.4. More efficient customer serviceBy having all of your customer service communications in one place, you can save time and be more organized. Reach out to your audiences directly through their Rakuten Viber app. This way, you can provide them with the information they need, <a href="https://www.forbusiness.viber.com/en/blog/post/staying-connected-with-your-customers-the-rising-importance-for-businesses/">when they need it</a>, without having to wait on hold or go through a call center. Plus, Rakuten Viber Business Messages is a more cost-effective solution for your business since for promotional and transactional messages you only pay for the messages delivered, and for conversational messages–per sessions.5. Maximize the use of first-party dataAs a retailer, you have a wealth of first-party data at your disposal. This data can be used to create highly <a href="https://www.forbusiness.viber.com/en/blog/post/how-to-improve-your-customer-engagement-and-increase-sales-with-personalized-messages/">personalized and targeted marketing campaigns</a> that will resonate with your customers.With Rakuten Viber, you can reach your audiences where they are already spending a significant amount of time–on their mobile phones. Viber’s rich media capabilities allow you to create engaging and visually appealing messages that will capture your customers’ attention.Best of all, you can send messages targeted by segments defined by you, so you can be sure you are connecting with the right people, the right message, at the right time, and on the right device.<h2 style="text-align:justify;">How to open a Rakuten Viber Business account</h2>Setting up a Rakuten Viber business account is quick and easy, and can be done in just a few steps.Step 1. Choose a messaging partner for your business.Step 2. Create and register your own Rakuten Viber Business account.Step 3. Receive an official “blue tick” approval from Viber and start benefiting from Rakuten Viber for Business.<a href="https://www.forbusiness.viber.com/en/blog/post/how-to-open-a-viber-business-account/">Read more about starting an official Rakuten Viber Business account</a>Overall, Rakuten Viber messages offer a number of benefits for retailers. They are a quick and easy way to communicate with customers, and they can help build relationships and loyalty, increase sales, and encourage repeat business.<a href="mailto:messaging@forbusiness.viber.com">Contact our onboarding team today to learn more and to get started</a>

Rakuten Viber Business Solutions for Retailers: How to Increase Sales and Engagement

Rakuten Viber business messages for retailers. Types of messages, benefits, and how to get started

Rakuten Viber Business Solutions for Retailers: How to Increase Sales and Engagement

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