Viber Business MessagesEngage your existing customers through personalized one-to-one conversations with a secure, rich, and cost-effective messaging solution—built to scale as you grow.
Be discovered in Viber search with an official Viber Business Account and engage customers from a dedicated Inbox.
Take a proactive approach to customer communication and be the first to start a conversation.
Deliver every message through a robust, encrypted API with SMS fallback to ensure reliability at scale.
Choose from a variety of personalized, interactive message formats and features to promote, notify, or verify across the journey.
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Higher open rate compared to email
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Higher conversion rate compared to SMS
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Higher CTR compared to SMS
Choose one, two, three, or more to create an all-in-one experience, and pay only for messages that are delivered.
Showcase new arrivals and seasonal deals
Send bundle promotions and limited-time offers to upsell and cross-sell
Share your product catalog and connect it to your website for seamless purchasing
Choose from a range of formats that fit your campaign goals - from simple-text messages to carousels, CTA buttons, and more.
Send timely transactional alerts and notifications such as delivery updates, appointment reminders, and flight changes
Share documents and links related to a recent order, upcoming renewal, or previous inquiry
Send business-related alerts and updates such as service outages, changes to working hours, and more
Optimize your strategy by combining text-based messages, emojis, files, and list options
Send one-time passwords for user registration, account recovery, password reset, and two-factor authentication
Enable quick authentication through push notifications, without switching screens
Keep sensitive information safe with built-in user and account verifications for every message, managed by Rakuten Viber.
Provide conversational support with direct agent-to-customer chat
Let users share issues via rich media for faster resolution
Send satisfaction surveys and collect feedback within the same chat
Turn customer inquiries into upsell and cross-sell opportunities
Jovana Lapcevic
Partnering and Life-cycle Loyalty Lead Expert, Product marketing at A1 Srbija d.o.o.
Customer renewal lifecycle is one of the key customer journeys for us, so communication for it is crucial. Viber Business Messages have become a major element of this lifecycle, delivering effective communication and even allowing us to reach clients who wouldn’t engage with other channels. It’s now a key component of our strategy to communicate with customers at the right time, with the right channel, and the right content.
Dzenita Bojcanovic
Director of Payment Systems and Product Management Sector at Ziraat Bank BH
Messaging is second nature for people, so we use Viber to connect with our clients. From payment reminders to promotions, it has become a vital part of our banking communications. With Viber for Business, we reduced response times from 8 hours to just 5 minutes, achieved a 68% success rate in early collections, and improved repayment speed by 50%. Personalized, creative, and secure messaging on Rakuten Viber is a key driver of efficiency and stronger client relationships.
Learn more ways to use our products and their latest features on our blog.
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