Branded content

Your brand in the most engaged spaces

Bring your brand to life inside Viber with immersive sponsored experiences that live where conversations happen. Power your campaigns with augmented reality and keyword-triggered animations.

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Touchpoints that get you closer to your audience

Brand storytelling

Create interactive brand experiences that invite audiences to engage with your story, not just view it.

Seasonal activation

Capture attention during key moments with timely branded visuals and animations designed for holidays, events, and more.

Product testing

Gather early feedback and insights by letting users try and interact with branded visuals before a full launch.

Launch amplification

Maximize visibility and excitement by pairing new product launches with high-impact, shareable branded content on Viber.

Own every chat moment

Set up keyword-triggered animations that appear in user chats on the app with Viber Gems.

Drive brand visibility where users are most engaged

Make your brand part of holidays, events, or viral trends

Build emotional connections with users

Bring your brand to life

Enable users to beautify selfies, add 3D effects, animals, or objects that they can share instantly with friends with Viber Lenses

Boost brand visibility: Stay top of mind during holiday seasons, special occasions, or when you launch a new product.

Increase engagement: Drive brand recognition and reshape perception with every captured lens.

Reach the right audience: Appeal to Gen Z audiences with innovative, interactive AR-powered experiences.

360 Campaigns

One app, every touchpoint

Rakuten Viber is a diverse advertising ecosystem.

Brands can combine ads with other Viber products to create full-funnel journeys that span awareness, engagement, conversion, and retention – all within a single app experience.

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